Emotion AI helps businesses understand human emotions by analysing facial expressions, voice, body language, and text. This technology has significant potential in healthcare, marketing, and customer service, offering deeper insights and personalised interactions. However, ethical concerns such as data privacy, bias, and misuse of emotional data need to be addressed. Companies must ensure ethical use by respecting privacy, reducing bias, and maintaining transparency to harness the benefits while minimising risks.

Written by Emily Clark | Published on 13 February 2025